Master's Theses

Department

Communication Studies

Degree Name

Master of Science (MS)

Abstract

This thesis was a quasi-experimental research project designed to identify the relative portrayal of minorities in national and regional newspapers. The research was focused on the nature of the news on minorities in three selected newspapers. It was found that there was more negative news about minorities than the positive information based on circulation and readership of the newspapers. Hartmann and Husband (1974) reported that race in itself is not a problem in the society, but the negative symbolism and meanings make it a crucial factor in the day to day perception of fellow human beings. Research data emphasized that because the print media is such a powerful instrument in the dissemination of information and ideas. The negative representation of minorities may influence the perception of the readers towards minorities.

Keywords

Communication

Advisor

Willis M. Watt

Date of Award

Spring 1996

Document Type

Thesis - campus only access

Rights

© The Author(s)

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