Date of Award
Master of Science (MS)
The purpose of the researcher was to investigate college students’ attitudes toward alcohol. The independent variables investigated were sex classification, age, choice of drink, consumption level, religious belief status, and drinking status. The dependent variables were feeling, belief, intention to act, and total score. The instrument, Torabi-Veenker Attitude Scale, was used to measure the college students’ attitudes toward alcohol. The instrument contains a Likert-type scale and uses a three component approach to measure the three subscales: feeling, belief, and intention to act. Five composite null hypotheses were tested employing a factorial design. Four of the null hypotheses were tested employing a three way analysis of variance. One of the null hypothesis was tested employing a two way analysis of variance. The sample consisted of 196 college students, all who were attending Fort Hays State University, a small university consisting of approximately 5,000 students. Out of the 196 students, 60 were males and 136 were females. The subjects were both undergraduate and graduate students. A total of 86 comparisons were made and 38 recurring comparisons. Of the 86 comparisons, 28 were for main effects with 19 being statistically significant at the .05 level. The results of this study appeared to support the following generalizations: 1. those students who were heavy consumers of alcohol had a reported greater pro attitude regarding feeling, belief, intention to act, and total score. 2. Male students had a reported greater pro attitude regarding intention to act and total score than females. 3. Those students ages 30 years and less had a greater pro attitude than those who were ages 31 and over. 4. Those students ages 22 to 24 years of age had a greater pro attitude regarding intention to act, those ages 20 to 21 and 25 to 30 years had the next pro intention, and those 31 and greater were next regarding pro intention to act. 5. Those students ages 30 or less had a reported greater pro attitude regarding feeling, intention to act, and total score than those students ages 31 and greater. 6. Those students who reported their choice of drink as beer or had liquor had a reported greater pro attitude regarding feeling and total score than those students who reported their choice of drink as wine. 7. Those students who reported themselves as begin highest on a religious scale had a more negative attitude toward alcohol than any other religious status. 8. Those students who reported themselves as having the next lowest religious status had a reported greater pro intention to act and total score than students with other religious status. 9. Those students who were non drinkers had a reported greater negative attitude toward alcohol than students who drink
Copyright 1989 Lori A. Broetzmann
Broetzmann, Lori A., "College Students' Attitudes Toward Alcohol" (1989). Master's Theses. 2098.