Master's Theses

Date of Award

Summer 2018

Degree Name

Master of Science (MS)

Department

Psychology

Advisor

Departmental Advisor

Abstract

Prior research in the realm of marketing and voting behaviors have indicated how voice pitch can have an impact on consumers’ and voters’ perception of personality characteristics. With the rise of online lectures, this study examined the impact of voice pitch, gender of a professor, and the subject taught on professor evaluation and student learning. The study simulated an online lecture where participants listened to a prerecorded lesson of Generalized Anxiety Disorder or Standard Deviation. This study looked to see if different voice pitch (high pitch, low pitch) of opposing genders (male, female) would have an effect on a student’s perception of the professor and comprehension of the material. By examining the results of a self-created professor evaluation and a self-created quiz based on the lecture, this study suggested voice pitch, gender of a professor, and subject taught have a significant effect on the student’s evaluation of the professor. However, no significant interaction effect was found. In addition, the subject taught and the interaction between the subject and gender of a professor had a significant effect on the student’s comprehension of the lecture. This study provides insight into the realm of online education identifying voice pitch, gender, and subject may have an effect on a student’s evaluation of a professor and comprehension of the material.

Rights

Copyright 2018 Thomas Augustin

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Psychology Commons

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