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Volume 1 (2014) Journal of International & Interdisciplinary Business Research

Cover, Masthead, and Contents

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Front Matter and Editorial Board
Fort Hays State University California State University - Los Angeles

Articles

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AUDITORS’ USE OF BASE RATE EVIDENCE: INSIGHTS FROM A COGNITIVE STYLES MODEL
John E. Karayan, Ashley Burrowes, and Richard Hulme

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BIG DATA IN MARKETING & RETAILING
Shitong Cao and Ajay K. Manrai

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GLOBAL MICROFINANCING INSTITUTES: HIGH INTEREST RATE OR LOW LOAN-LOSS RATES?
Hoje Jo, Andrea Joyce, Kathryn Leahy, Casey Pack, Gregory Taketa, and Jeffrey Tucker