Private higher education institutions have traditionally relied heavily on tuition revenues for their operation. Historically, these colleges have realized 80-90% of their operating revenue through tuition funding, making them reliant on their ability to attract and retain tuition-paying students (Gansemer-Topf & Schuh, 2006). This means that they are not only more tuition dependent than their public university counterparts (Summers, 2004), but that they must forecast expenditures and revenues with tremendous accuracy.
Miller, Michael and Morris, Adam
"Profile of Online Programs in Private Colleges: From College to University with a Click,"
Academic Leadership Journal: Vol. 6
, Article 16.
Available at: http://scholars.fhsu.edu/alj/vol6/iss1/16